Why Purands

Compare retention platforms: built different, priced differently

Every competitor hands you a rulebook. Purands decides per customer instead - and you always know what you pay.

Compare features

Feature comparison

How Purands stacks up

Capability by capability, against the tools brands compare us with.

Purands vs Klaviyo · Braze · MoEngage · Netcore · Omnisend · CleverTap

Core feature Native / built-in

Partial Works differently

No Not available

Swipe to compare all platforms

Want a one-on-one view? Retention and lifecycle platforms: Purands vs Klaviyo, Purands vs MoEngage and Purands vs CleverTap.

WhatsApp-first platforms: Purands vs Interakt, Purands vs AiSensy, Purands vs Wati, Purands vs Gallabox and Purands vs BiteSpeed.

Also WhatsApp-first: Purands vs LimeChat and Purands vs Zoko.

Marketing automation suites: Purands vs Netcore, Purands vs WebEngage, Purands vs Braze and Purands vs Insider.

SMS and email-first platforms: Purands vs Attentive, Purands vs Postscript and Purands vs Omnisend.

The Purands difference

5 reasons we're built differently

Architectural decisions, not features you can bolt on.

Pillar 01

Decisions, Not Campaigns

Competitors give marketers rules to define. Purands replaces the rulebook: the AI decides whether to engage, which channel, and what to say.

How others do it

IF: abandoned cart → THEN: send email → WAIT 1hr → IF: no open → THEN: send SMS → ...

How Purands does it

Purands AI → Evaluates Sarah's engagement history, purchase intent score, last contact time, and preferred channel - then acts. Automatically.

Pillar 02

Conversational Data Collection

Purands collects zero and first-party data through natural conversation on WhatsApp, structured automatically into usable profiles.

Others: popups & forms Purands: conversation

Pillar 03

Dynamic Per-Customer Discounting

Purands sizes the discount per individual from propensity score, engagement fatigue, and purchase history.

Others: static codes per segment Purands: propensity-scored

Pillar 04

No Contact Tax. Ever.

Klaviyo's Feb 2025 pricing hike charges for every active profile you store. Purands does not price on the size of your list.

Klaviyo: per profile Purands: quoted to your scale

Pillar 05

Omnichannel Orchestrated, Not Blasted

Purands picks the channel, time and message per individual - instead of firing email, WhatsApp and push at once.

Others: parallel blasts Purands: orchestrated

Proven results

What switching to Purands looks like

Numbers from brands that moved off Klaviyo and Netcore in the last 12 months.

11%

Uplift in returning customers within 60 days

29%

Better campaign performance vs previous tool

91%

Reduction in customer support costs

2×

CVR improvement on abandoned checkout recovery

See the difference in 15 minutes

Walk through a live demo with your own customer data. No slides, no generic pitch - just Purands doing its thing on your brand.

See pricing